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Benito Orihuel: “Citrosol owes its growth to radical innovation”

Benito Orihuel, CEO of Citrosol, a leading company in post-harvest technology and treatment of fruit and vegetable produce, developed his professional career in the company from where he is due to retire in December.

Since taking the helm at Citrosol, the company has grown to hold a 40% market share throughout Spain and has tripled its turnover. Furthermore, he has overseen very significant international expansion.

In this interview Benito looks back over his career, the growth of Citrosol and the future of the sector.

LISTEN TO THE PODCAST IN VALENCIAPLAZA


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